1:24-cv-01386
Tracer Imaging LLC v. Mixtiles Ltd
I. Executive Summary and Procedural Information
- Parties & Counsel:- Plaintiff: Tracer Imaging LLC (Delaware)
- Defendant: Mixtiles, Ltd. (Israel) and Mixtiles USA, Inc. (Delaware)
- Plaintiff’s Counsel: Shaw Keller LLP
 
- Case Identification: 1:24-cv-01386, D. Del., 12/17/2024
- Venue Allegations: Plaintiff alleges venue is proper in the District of Delaware because Defendant Mixtiles USA is a Delaware corporation, and both defendants distribute and sell the accused products within the district, purposefully targeting their conduct to cause harm there.
- Core Dispute: Plaintiff alleges that Defendants’ repositionable photo frame products infringe a patent related to a magnetic framing system.
- Technical Context: The technology concerns picture frames that can be mounted, repositioned, and removed from walls without causing damage, using a combination of adhesives and magnets.
- Key Procedural History: Plaintiff alleges it sent a letter on November 21, 2024, notifying Defendants of the asserted patent and their alleged infringement, and including a claim chart. The complaint characterizes Defendants' subsequent response as inadequate, leading to the filing of this lawsuit.
Case Timeline
| Date | Event | 
|---|---|
| 2020-01-04 | Earliest Priority Date for U.S. Patent No. 12,108,889 | 
| 2024-10-08 | U.S. Patent No. 12,108,889 Issued | 
| 2024-11-21 | Plaintiff sent letter to Defendant alleging infringement | 
| 2024-12-17 | Complaint Filed | 
II. Technology and Patent(s)-in-Suit Analysis
U.S. Patent No. 12,108,889 - "Magnetic Framing System"
- Patent Identification: U.S. Patent No. 12,108,889, “Magnetic Framing System,” issued October 8, 2024.
The Invention Explained
- Problem Addressed: The patent addresses the difficulty of hanging and precisely arranging multiple picture frames, particularly in a "Gridded Gallery Picture Wall," using traditional methods like nails and hooks, which can damage walls and are difficult to position accurately. The background notes a desire for an "inexpensive, unbreakable, light weight and ... non-wall-damaging displaying and repositioning system" (’889 Patent, col. 1:35-39).
- The Patented Solution: The invention is a two-part framing system. The first part is a "repositionable wall mount" that sticks to the wall using a special adhesive and contains a magnetic element. The second part is the frame itself, which has a corresponding magnetic element on its back. This allows the frame to be magnetically attached to the wall mount and easily repositioned by sliding it, without detaching it from the wall (’889 Patent, Abstract; col. 3:15-28). The wall mount specifically includes a layer of foam and a "magnetically receptive rubber layer" to improve contact with textured walls and provide a "cushion effect" (’889 Patent, col. 2:45-54).
- Technical Importance: This system aims to simplify the process of creating complex wall displays, allowing for damage-free installation and fine-tuned adjustments that are impractical with conventional hardware.
Key Claims at a Glance
- The complaint asserts independent claim 1 and dependent claims 17-19 (Compl. ¶31).
- Independent Claim 1 requires:- A repositionable wall mount configured for being repositionably secured to a support surface, the wall mount including a first magnetic element.
- A frame with a rear face including a second magnetic element that is magnetically attracted to the first.
- The frame having a border frame section and an internal "center section which protrudes outwardly."
- The second magnetic element being located within the protruding center section and offset from the border, defining a border area around the magnet.
- The repositionable wall mount including a layer of foam.
- A repositionable adhesive coated over the foam layer.
- A "magnetically receptive rubber layer that is permanently bonded to the layer of foam."
 
- The complaint reserves the right to assert other claims, which may include the asserted dependent claims that further define the border area and the inclusion of an image within the frame (Compl. ¶31, 42).
III. The Accused Instrumentality
Product Identification
- The accused products are Defendants’ repositionable magnetic frame systems, marketed under names including "Mixtiles," "Stickable Photo Tiles," "Restickable Photo Tiles," and "Magnetic Hanging System" (Compl. ¶30).
Functionality and Market Context
- The complaint describes the accused products as a system that allows users to turn personal photos into wall art that can be hung without nails (Compl. p. 7). A representative image from the Mixtiles website, included in the complaint, advertises the ability to "Personalize your walls with ease," "Simply peel and stick to your wall," and "Restick and adjust as needed" (Compl. p. 7). The complaint also references a "Magnet hanging instructions video" as representative of the accused products' functionality (Compl. ¶32).
- The complaint alleges that these products compete directly with the Plaintiff in the market for repositionable frame systems (Compl. ¶28).
IV. Analysis of Infringement Allegations
The complaint alleges that the Accused Products meet every limitation of at least Claim 1 of the ’889 patent, referencing a chart provided to the Defendants pre-suit and a video showing how to hang the products (Compl. ¶32). As the referenced chart (Exhibit H) was not attached to the publicly filed complaint, a detailed element-by-element comparison based on Plaintiff's specific allegations is not possible.
The general infringement theory is that the Defendants' "Stickable Photo Tiles," which are advertised as being repositionable and using magnets, constitute a "repositionable frame system" as claimed. Plaintiff points to marketing materials that highlight the "peel and stick" and "restick and adjust" nature of the products as evidence that they meet the limitations related to a repositionable wall mount with an adhesive (Compl. p. 7, ¶30). The allegation of a "Magnetic Hanging System" is intended to map onto the claimed magnetic coupling between the wall mount and the frame (Compl. ¶30).
- Identified Points of Contention:- Structural Questions: Claim 1 recites several highly specific structural elements for which the complaint provides no explicit factual support. Key technical questions will include:- Does the Accused Product’s wall-adhering component contain a "layer of foam" as required by the claim?
- Does that component also include a "magnetically receptive rubber layer that is permanently bonded to the layer of foam"?
- Does the rear of the Accused Product's frame feature a "center section ... which protrudes outwardly from the center section," and is the magnet located within this protruding section?
 
- Scope Questions: The complaint's general allegations raise questions about the scope of the claim terms. For example, the court may need to determine if the single "peel and stick" tile of the accused product constitutes the multi-component "repositionable wall mount" (including a foam layer, adhesive layer, and rubber layer) recited in the claim (’889 Patent, col. 7:21-44).
 
- Structural Questions: Claim 1 recites several highly specific structural elements for which the complaint provides no explicit factual support. Key technical questions will include:
V. Key Claim Terms for Construction
- The Term: "repositionable wall mount" - Context and Importance: This term defines one of the two core components of the claimed system. Its construction will be critical because the infringement analysis depends on whether the accused "peel and stick" tile is legally equivalent to the more complex structure described in the patent. Practitioners may focus on this term to determine if the claim covers a simple adhesive magnet or is limited to the specific multi-layer assembly disclosed.
- Intrinsic Evidence for Interpretation:- Evidence for a Broader Interpretation: The claim language itself describes the mount functionally as being "configured for being repositionably secured to a support surface" (’889 Patent, col. 7:22-24), which could support an argument that any structure performing that function is covered.
- Evidence for a Narrower Interpretation: The claim explicitly requires the mount to include three distinct components: "a layer of foam," "a repositionable adhesive coated over the layer of foam," and "a magnetically receptive rubber layer that is permanently bonded to the layer of foam" (’889 Patent, col. 7:38-44). The detailed description also describes this specific assembly as an example embodiment (’889 Patent, col. 2:45-54), which could support a narrower construction limited to such a multi-layer structure.
 
 
- The Term: "center section... which protrudes outwardly from the center section" - Context and Importance: This is a specific geometric limitation describing the back of the frame. The complaint provides no visual or descriptive evidence that the accused Mixtiles product has this feature. The existence of this protruding structure on the accused product will likely be a dispositive factual question for infringement.
- Intrinsic Evidence for Interpretation:- Evidence for a Broader Interpretation: The term is not further defined, which might allow for some flexibility in what constitutes a "protrusion."
- Evidence for a Narrower Interpretation: The claim language is quite specific, requiring a center section that is both "disposed internal to the border frame section" and "protrudes outwardly" (’889 Patent, col. 7:32-34). Figure 2 of the patent appears to illustrate this concept, where the magnet (210) is part of a structure that is thicker than the surrounding border, creating an offset. This suggests the term requires a distinct, raised area on the frame's back, not merely a flat surface.
 
 
VI. Other Allegations
- Indirect Infringement: The complaint alleges that Defendants induce infringement by providing customers with instructions on how to install and use the accused products, such as the "How to Hang Your Mixtiles" guide and instructional videos (Compl. ¶34, 37-38). This is alleged to be done with the specific intent that customers will engage in infringing use (Compl. ¶45).
- Willful Infringement: The claim for willfulness is based on alleged pre-suit knowledge. Plaintiff alleges that Defendants knew of the ’889 Patent and the alleged infringement at least as of November 21, 2024, when they received a detailed notice letter from Plaintiff (Compl. ¶39, 46). Continued sales after this date are alleged to be willful.
VII. Analyst’s Conclusion: Key Questions for the Case
- A central issue will be one of factual correspondence: Does the physical construction of the accused Mixtiles product, particularly its wall-adhering component and the rear surface of its frame, actually incorporate the specific structural elements required by Claim 1, such as the "layer of foam," the "magnetically receptive rubber layer," and the "center section which protrudes outwardly"? The complaint's lack of detail on these points suggests this will be a primary focus of discovery.
- The case may also turn on a question of claim scope: Can the term "repositionable wall mount" be construed broadly to read on the accused product's single adhesive-backed component, or is its meaning limited by the patent's disclosure to the specific multi-layer foam-and-rubber assembly? The outcome of this construction could determine whether the accused product infringes, even if some structural differences exist.
- An evidentiary question will be one of knowledge and intent: Assuming infringement is found, what evidence supports the allegation that Defendants' provision of user instructions rises to the level of specific intent to induce infringement, and did their conduct after receiving the November 21, 2024 notice letter constitute willful infringement?